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Facebook has come under increasing criticism. In the summer of 2018, the company stock value plunged dramatically at one point. Resources: [...]
August 13, 2018
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Every year, companies question if advertising on the Super Bowl is worth the $4.5 million it cost in 2015. A brief article in Ad Age highlighted [...]
February 24, 2015
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Pew Research Center just published a study describing the demographics of social media users in 2013. The actual report in PDF can be downloaded. [...]
June 3, 2014
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This article about eBay opening its data for ad targeting is an excellent launch point to discuss the issues of behavioral targeting, [...]
June 3, 2014
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Almost everyone has a Facebook profile. This recent article suggests that Facebook is fading with teens. Another article points out that while [...]
June 3, 2014
Clow/Baack 