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The battle between cable providers and satellite providers appears to be heating up. This article in the NY Times and corresponding ads would be [...]
October 5, 2015
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This article from Advertising Age highlights Verizon’s launch of its new logo with a new campaign entitled “Better Matters.” [...]
September 10, 2015
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According to this Advertising Age article “Diet has become a forbidden four-letter word in the food industry, and Nestle’s Lean [...]
June 26, 2015
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A recent article in the Wall Street Journal highlighted Wal-Mart’s new image advertising campaign. Faced with recent criticisms of the [...]
May 23, 2014
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When Esurance began selling its insurance products on the Internet, the company quickly developed a niche in the under-30 market, a group [...]
May 23, 2014