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An interesting article appeared in Advertising Age based on the idea that many creatives inside the advertising industry feel advertising [...]
Does Advertising Destroy Creativity? (Chapter 5)
May 27, 2014 -
Selecting an advertising agency is a challenging and time-consuming task for a client company. The first two videos deal with the selection [...]
Advertising Agencies (Chapter 5)
May 7, 2014
Clow/Baack
Integrated Advertising, Promotion, and Marketing Communications
Clow/Baack 