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For one of its Super Bowl ads, Budweiser has a 60-second spot of British actress Helen Mirren presenting an anti-drunk driving message. This is [...]
Budweiser 2016 Super Bowl (Chapter 13)
February 3, 2016 -
Here is a great example of Sony Pictures Television’s social responsibility effort. It also includes an international theme that makes it [...]
Picture This (Chapter 13)
September 28, 2015
Clow/Baack
Integrated Advertising, Promotion, and Marketing Communications
Clow/Baack 