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This integrated campaign is for Skyjacker and was prepared by its in-house marketing department. The PowerPoint provides details of the [...]
Integrated Campaigns In Action (Chapter 12)
October 1, 2014 -
Here are links to some useful videos that can be used for Chapter 12. Five Effective Sales Promotions – this is a good video for showing [...]
Videos for Chapter 12
June 5, 2014
Clow/Baack
Integrated Advertising, Promotion, and Marketing Communications
Clow/Baack 