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Dove has created a partnership with Pinterest as part of its Campaign for Real Beauty. The article, ad, and Pinterest site can be used to discuss [...]
Dove Teen Self-Esteem & Pinterest (Chapter 9)
October 2, 2015 -
Zehnder Communications, a full-service advertising agency in Louisiana, posted on its blog an article by Jennifer Edelman entitled “5 [...]
Pinterest (Chapter 9)
March 9, 2015 -
Pew Research Center just published a study describing the demographics of social media users in 2013. The actual report in PDF can be downloaded. [...]
Demographics of Social Media Users (Chapter 9)
June 3, 2014
Clow/Baack
Integrated Advertising, Promotion, and Marketing Communications
Clow/Baack 