Tag Archives: Emotional appeal

A potentially devastating illness, hepatitis C, is most likely to affect individuals born between 1945 and 1965. Recently, the Centers for [...]

Hepatitis C Advertising Appeals (Chapter 6)
October 8, 2018
Budweiser had two great Super Bowl ads. Puppy Love was ranked number for the 2014 Super Bowl by Ad Age. Both ads can provide a backdrop to [...]

Budwieser Ads (Chapter 6)
May 29, 2014